Jeff Peterson is the Executive Director of the Foil & Specialty Effects Association (FSEA). An industry veteran with deep roots in the foil and specialty effects industry.

Jeff Peterson, President at Peterson Publications and the Executive Director of Foil & Specialty Effects Association (FSEA), discusses the revamped FinisherFinder platform, how it helps the industry and how you can get listed, and what is on the horizon for FSEA in 2021.

We are excited to welcome the Digital Embellishment Alliance as part of our mission under FSEA,” stated Jeff Peterson, FSEA Executive Director. “We believe by having a focused Advisory Committee in the area of digital embellishments, we can create educational programming and membership benefits specific to this growing segment of the print and packaging industry as more designers, commercial printers and print finishers utilize digital enhancement processes to add value to their print projects.

The Foil & Specialty Effects Association (FSEA) provides a wide range of resources to help companies remain profitable today and into the future. From cost-saving programs and educational opportunities to green initiatives proving the sustainability of foil decorated paper/board, the FSEA strives to provide its members with ideas, resources and solutions to grow in today’s marketplace.